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Hospitality industry veterans, Max Trujillo and Matthew Weiss, get behind the scenes of North Carolina's burgeoning food and beverage culture. Hear from local chefs, sommelier's, distillers, farmers, brewers and the whole lot of them in the NC F&B podcast. 

"Our intention is to create a behind-the-scenes conversation between industry professionals. Whether we are speaking with an advanced level sommelier about their wine program or a chef about breaking down an entire pig, we just want the conversation to be real, unedited and honest. The food and beverage world is a unique industry, and North Carolina's food scene is growing everyday.

Take a listen. We hope to entertain, teach and inspire while offering some specific information about the NC food scene."

 -Max & Matt

Nov 3, 2022

How do you get paid to write about what you eat? Discover Chefs and restaurants and get compensated for that? Write riveting material about culture and be recognized for it. Writer Eric  Ginsburg shares the secrets on how to accomplish the aforementioned seemingly unattainable goals. 

Also in this episode-

Why NC ABC is "the relic of a puritanical system." And, the secret recipe to a Borscht Crostini!

Events- Wednesday November 9th learn about and drink Argentine wine with Matt and Catena at RTP Uncorked .  Luxury wines and food provided by Fullsteam. For more details click link or email 

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The NC F&B Podcast is Produced and Engineered by Max Trujillo of Trujillo Media

For booking or questions about the show, contact: or