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Hospitality industry veterans, Max Trujillo and Matthew Weiss, get behind the scenes of North Carolina's burgeoning food and beverage culture. Hear from local chefs, sommelier's, distillers, farmers, brewers and the whole lot of them in the NC F&B podcast. 

"Our intention is to create a behind-the-scenes conversation between industry professionals. Whether we are speaking with an advanced level sommelier about their wine program or a chef about breaking down an entire pig, we just want the conversation to be real, unedited and honest. The food and beverage world is a unique industry, and North Carolina's food scene is growing everyday.

Take a listen. We hope to entertain, teach and inspire while offering some specific information about the NC food scene."

 -Max & Matt

Mar 25, 2021

  • How should restaurant industry people get paid?
  • Who is responsible for compensation, the restaurant owner or the patrons?
  • How should "T.I.P.S be distributed?
    • Should tips be pooled?
    • should each person earn their own tips ( ala an independent contractor) and be mandated to tip out other staff a...


Mar 18, 2021

Are you fascinated by honey bee's? You will be after this episode!

The boys sit down with Joanne de la Rionda and Randall York of Cloister Honey and here's what they learned;


Mar 11, 2021

The last episode of our @visitwilkesnc series features @callfamilydistillers! We take you all on a tour through the distillery while learning its history from owner Brian Call, the 7th generation distiller of his family‚Äôs distillery. Brian talks to us about his dad, Willie Clay Call (aka The Uncatchable), one of the...


Mar 4, 2021

Imagine you as a business owner had a Brij (Gaelic for bridge) to your audience/customers that they would actually cross to meet you? Matt and Max sit down with the gents from Brij who know how to create that, here's what they learned;

  • How to Empower Small Business with Big Dreams
  • Why social media has become a pay to...