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Hospitality industry veterans, Max Trujillo and Matthew Weiss, get behind the scenes of North Carolina's burgeoning food and beverage culture. Hear from local chefs, sommelier's, distillers, farmers, brewers and the whole lot of them in the NC F&B podcast. 

"Our intention is to create a behind-the-scenes conversation between industry professionals. Whether we are speaking with an advanced level sommelier about their wine program or a chef about breaking down an entire pig, we just want the conversation to be real, unedited and honest. The food and beverage world is a unique industry, and North Carolina's food scene is growing everyday.

Take a listen. We hope to entertain, teach and inspire while offering some specific information about the NC food scene."

 -Max & Matt

Dec 26, 2019

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  • Welcome our newest sponsor of the podcast, The Folks Foundation! Learn more here: https://www.folksfoundation.org
  • And check out The Butchers Market! Your Neighborhood Butcher & Specialty Grocer. Providing premium meats, local products and excellent hospitality...


Dec 19, 2019

It's not impactful enough to start a hyper local brewery using all local ingredients. Inspire and stimulate an entire southern brewer economy based on local agriculture, now that begins to scratch Sean Lilly Wilson's itch. If spending over $500k in local agriculture wasn't enough for Sean and Fullsteam, was spearheading...


Dec 12, 2019

The true "Duke of Durham" lets us in on what happened during the Durham gas explosion. Chef Matt also lets us peek inside his brain for a few secrets to success;

Use your imagination and write things down

Take inspiration and learn lessons from your family

Empower your employees

Be aware of simple tasks

Prepare your...


Dec 5, 2019

Listen in as Max and guest-hosts Bobby McFarland and Lauren Kruchten chat with Chef Chris Coleman of the soon-to-be-open The Goodyear House in Charlotte! Tune in tomorrow to hear our convo about Chris’s experiences cooking at The McNinch House, Asbury and Stoke, the evolution of Charlotte’s food scene and how The...


Nov 27, 2019

Open a steak house with a legendary chef, right next door to an illustrious performing arts center. The Weddington brothers did it! Listen in to find out what it likes to make a steakhouse fit the foodie culture of Durham, NC. 

Also, all the answers to:

How to properly brine a turkey.

Who you should be rooting for,...