Sep 25, 2025
In this episode of the North Carolina Food and Beverage Podcast, host Max Trujillo welcomes back restaurateur Tyler Helikson for an inspiring conversation. The pair catch up on Tyler’s latest ventures, including his successful restaurants, Happy Inhale and Madre, and dive deep into their shared journey of self-improvement.
Tyler shares his recent commitment to health and wellness, describing how he’s transformed his life by focusing on nutrition, physical fitness, and mental well-being. Max, inspired by Tyler’s approach, joins a group called 'The Great Lock-In,' which encourages a supportive environment for men to improve their lives through diet, exercise, and mindfulness. Despite Max’s initial skepticism about joining groups (and his lifelong affinity for the counterculture vibe of the Raiders), the experience has already led to positive changes, like resisting the temptations of food courts.
They also hint at the potential for a new series to continue motivating others. This conversation not only highlights their personal growth but also underscores the importance of community and support in achieving lasting change.
The NC F&B Podcast is produced, engineered and edited by Max Trujillo of @Trujillo.Media
For inquiries about being a guest, or to sponsor the show, email max@ncfbpodcast.com